UPPAREL (formerly MANRAGS) was launched in 2016 with a belief that products should make you "Look Good" & "Feel Good", and saw tremendous success with products being distributed to over 70 countries.
Founders, Michael and Tina, recognised that success has no purpose without consideration for future generations. They began to question their impact and purpose, determining that MANRAGS and it's growing community must also DO GOOD.
The company's culture as change makers and pioneers led to the launch of Australia’s first digital, direct-to-consumer textile recycling program allowing ALL textiles to have a second life & set MANRAGS on a journey to become a circular essentials brand.